Education Category: Consumers & Participation

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The Importance of Consumer Engagement as a B2B with Stephen Morgan, Managing Director, Active Division, Raccoon Events

September 13, 202210:00am MT

Join us to hear an overview of the importance of consumer engagement for B2B brands and how consumer events compare to alternative marketing channels. Learn from brands who have successfully transitioned to participating in consum...

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Measuring Your Product Impacts and Telling Authentic Sustainability Stories

April 19, 202211:00am MT

Measuring and reducing your product’s climate impact is more pressing and important than ever. But the questions still remain – where do we start and how do we share the impact with our consumers, employees and stakeh...

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Solving The Sustainable Packaging Dilemma

April 14, 202211:00am MT

Our oceans and landfills are filling up with plastic – so isn’t it about time that our industry re-imagines how we package and ship our goods? Responsible packaging should now be an industry standard – let’s move this forw...

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Building A Circular Strategy to Reduce Your Emissions

April 7, 202211:00am MT

Re-thinking the way that our gear is designed, bought, and sold – moving away from a linear lifecycle to a more circular model is a responsibility and an opportunity that our industry can’t ignore now. This innovation will not...

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Spring '22 Consumer Insights & Next Gen Participants

March 10, 202211:00am MT

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Resort Operations: An update on the 2021/22 Winter Season

November 18, 202111:00am MT

Please join us as we reconnect with industry leaders representing regions across the US. We’ll discuss key learnings from last season, what worked and what didn’t, what are the current challenges, and any early indications...

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2020-2021 Participation Study Overview

October 28, 20211:00pm MT

The SIA Participation Study 2020-2021 is a comprehensive look at participants in winter sports across the 2020-2021 season including: skiing, snowboarding, cross-country skiing, snowshoeing, touring, and more. We will unveil this ...

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SIA at Summer OR 2021 - The Intersection of Technology and Innovation

August 11, 20211:00pm MT

Over the past year we have all adopted new technologies and innovated our businesses at a rapid pace. Let’s look at what works and is here to stay for the long haul. We’ll also look at current trends, best practices and what�...

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SIA at Summer OR 2021 - The Boom Is Just Beginning

August 10, 20212:00pm MT

The pandemic has given the outdoor industry a tremendous gift: a new generation of outdoor enthusiasts looking to get more involved and connect with the community around their sport. Hear how the outdoor, snowsports, and bike indu...

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The Impacts of COVID-19 on Snowsports Consumers

August 4, 202111:00am MT

Join us for a high-level overview of the latest SIA Consumer report. This session will broadly answer the following questions: What outdoor activities have snowsports consumers participated in over the last year? How did their exp...

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