Education Category: Consumers

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ClimateUnited: A New Definition Of Corporate Climate Leadership

January 22, 202111:00am MT

How do we really define corporate leadership on climate? If we’re going to address the climate crisis with the speed and scale necessary, it’s imperative that every business expand their vision, looking beyond simply reduc...

Brands On A Mission - Collaboration For A Cause, Presented In Collaboration With The Share Winter Foundation

January 21, 20212:00pm MT

Your consumers want to know where you stand, but how do you authentically demonstrate your commitment to community and social justice? Join our panelists for a discussion on how to collaborate and communicate your brand’s co...

U.S. Retail And Consumer Trends Presentation, Presented In Collaboration With The NPD Group, Inc.

January 21, 20219:00am MT

Join us to see where the marketplace is going and what your customers are thinking. This popular presentation will help you understand current market trends and dynamics, explore who is coming into your stores, and discover what d...

Consumer Insights In Light Of COVID, Presented In Collaboration With Corona Insights

January 20, 202111:00am MT

See how this snow season is trending based on early data, and how it is comparing to our initial expectations. Presented in partnership with Corona Insights. To register for this event, you must first register for Outdoor Retailer...

Welcoming New & Diverse Participants to the Winter Community

December 3, 202012:00pm MT

COVID-19 has energized people to get outside in unprecedented numbers. How can the winter community be more welcoming and inclusive in effort to expand winter sports participation among new, casual and diverse participants. As a n...

SIA + SAM Present: Exploring Alternatives to Resort Based Downhill

October 15, 202012:00pm MT

Overview: What alternatives exists for participants who are not able to partake in traditional downhill activities this year including night touring, fat bikes, Nordic, uphill.

SIA + SAM Present: Resort Operations – An update on the 20/21 Winter Season

October 1, 202012:00pm MT

Overview: An update from resort operations leaders from regions across the US on what the 20/21 season is going to look like at their resort. Take-away:  Gaining a clear picture as to what the season will look like for consumers and sharing best resort-wide practices that have been adopted.

Selling The Backcountry Responsibly

October 8, 202012:00pm MT

Last March, after the sudden closure of resorts due to COVID, followed by multiple snow storms, participants were looking for other options to get on snow. The backcountry became very crowded, touring gear sold out, there were too...

Navigating Change Series #4: Why Cause Matters: Consumer Loyalty in Purchase Decisions

August 13, 202012:00pm MT

Overview: New research shows outdoor enthusiasts care deeply about protecting the planet and spend with brands that share their beliefs and values.

Navigating Change Series #2: The Values and Cents of Sustainable Recovery

July 30, 202012:00pm MT

Overview: The pandemic derailed some consumer trends and accelerated others for the outdoor industry.