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HEAD/TYROLIA HIRES NEW WINTERSPORTS MARKETING COORDINATOR

April 15, 2024

MEDIA CONTACT Natalie Dyksterhouse at (720) 708-6405 April 15, 2024 – Boulder, Colo. – HEAD/Tyrolia, the fastest growing ski and binding brands in the USA over the past decade, and the World Cup Constructors’ Championship winner for eleven of the past thirteen years, today announces Natalie Dyksterhouse as Wintersports Marketing Coordinator. Based in HEAD’s Boulder, CO […]

Snowsports Merchandising Corporation and Sports Specialists Ltd. Announce Official Merger Under New Winter Sports Retailers, Inc.

March 4, 2024

Newly formed WSR is largest network of speciality shops in the U.S. Press Release- Springfield, Mass. (March 4, 2024) – Winter Sports Retailer (WSR), Inc., announces its formation following the merger between Snowsports Merchandising Corporation (SMC) and Sports Specialists Ltd (SSL). The consolidation marks a significant milestone in the winter sports retail industry, establishing the […]

Nordica Announces The Connect Tour

December 19, 2023

WEST LEBANON, N.H. – Dec. 19, 2023 – Snowsports brand Nordica announced The Connect Tour, a multi-resort national tour to help connect and build communities of women+ through group ski days. “Skiing makes people feel alive. We want to share that joy with others, and help them make a connection with a new ski buddy,” […]

Introducing ‘Powered by Geartrade’ — 

October 19, 2023

a turnkey resale solution for winter hardgood and softgood brands that can boost sustainability, brand loyalty and profits Introducing ‘Powered by Geartrade’ — a turnkey resale solution for winter hardgood and softgood brands that can boost sustainability, brand loyalty and profits SALT LAKE CITY, UTAH (OCTOBER 23, 2023)  – Geartrade, the leading independent online resale platform for used outdoor […]

Völkl US skiers look to 23/24 season

June 29, 2023

Lebanon, NH (June 29, 2023) – Four US skiers on Völkl skis head into the 23/24 ski season with high expectations following strong 22/23 campaigns. George Steffey, Brian McLaughlin, Cooper Puckett, and Camden Palmquist, each had successful seasons and eye new goals for the coming season. “With these four talented men on our gear and […]

Reima gets new Head of North America, Marc Cutilletta

May 12, 2023

Marc Cutilletta has been appointed Head of North America, to be responsible for Reima’s business and operations in US and Canada.  Marc has over 25 years of experience in sales and particularly in the wholesale business. He is currently Director of Sales at Hestra Gloves North America, a well-known glove company originally from Sweden. Marc has been working at Hestra […]

SNOW Partners Recognized as a Top Workplace in the United States

April 18, 2023

MONTVILLE, NJ (April 18, 2023) – SNOW Partners, a world-renowned authority in resort operation whose mission is to enhance lives by building lasting connections, along with its ski and snowboarding areas, Mountain Creek Resort and Big SNOW American Dream indoor snow facility, have been recognized with two highly coveted Top Workplaces 2023 awards – Top […]

USCSA 44th National Championships at Mammoth Mountain Event Recap

March 15, 2023

MAMMOTH LAKES, California. March 14th 2023 – The United States Collegiate Ski and Snowboard Association (USCSA) wrapped up its 44th Collegiate National Championships on Thursday March 9th. Record-breaking snowfall at the mountain, totalling over four feet of snow since the scheduled start of the National Championships, necessitated multiple scheduling changes as well as the cancellation of […]

Houdini Expands “Odd Band of Friends,” and relaunches “Houdini Hangouts”
Adding Award-Winning Snowboarders Kjersti Buaas and Chanelle Sladics,
Nurturing Female Camaraderie and Outdoor Adventures

March 8, 2023

The first PRSNT x Houdini Hangout collab takes place in Mammoth Lakes, CA in March 2023 STOCKHOLM (March 8, 2023) — Houdini, the functional life wear company committed todesigns that are timeless, versatile and minimalist, today announced it will expand its “odd bandof friends”, adding accomplished snowboarders Kjersti Buaas and Chanelle Sladics, combiningtheir passion for […]

Vermont Ski and Snowboard Museum Presents: The Making of the Film Dear Rider, The Jake Burton Story 

March 7, 2023

STOWE, VT (March 6, 2023) Vermont Ski and Snowboard Museum’s Virtual Red Bench Speaker Series presents, The Making of the film Dear Rider, The Jake Burton Story on Thursday, March 16th at 7:00 pm via Zoom. Meet the team behind the creation of the 2021 HBO Original Documentary Dear Rider, The Jake Burton Story produced by Red Bull Media.  Film […]