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High Fives Teams Up with City of Reno for Injured Vet Ski Program at Squaw

February 7, 2018

The High Fives Foundation in Truckee, Calif., the City of Reno Parks, Recreation and Community Services Department in Reno, Nev., and the Adaptive Training Foundation in Dallas, Texas are teaming up to host a program called Military to the Mountain. 22 injured US Military Veterans will train at their respective facilities for nine weeks preparing […]

Freeride World Tour Hakuba Japan Restaged in Kicking Horse Due to Safety Concerns

February 7, 2018

Following on the tails of the season’s first event yesterday at the resort in Kicking Horse, Golden, BC, Canada, 47 riders divided into four categories made their way up to 2330m to drop into the “Truth and Dare” face situated in Purcell Mountains. The original event, scheduled to take place last month in Hakuba, Japan, […]

National Ski Patrol and International Mountain Bicycling Association Form Partnership

February 5, 2018

Beginning this year, the International Mountain Bicycling Association (IMBA) will serve as a partner of the National Ski Patrol (NSP) to promote mountain bike patrols and patrollers. The new partnership furthers NSP’s ongoing efforts to grow summer operations in response to the needs of its mountain resort partners and aligns with IMBA’s work to refocus […]

Rossignol Group Announces New Lange Global Brand Director

February 2, 2018

The ROSSIGNOL GROUP, home to the iconic LANGE ski boot brand, announced the appointment of Thor Verdonk as Lange Brand Director. Since joining the company in 1994, Verdonk has assumed a handful of roles within the Rossignol Group, beginning with his work as Junior Race Program coordinator and moving onto Rossignol Race Director where he […]

The Last Chair: The Daily Wrap from OR+Snow Show 2018

February 1, 2018

Industry + Intelligence Day 2018: Embrace the Spirit of Change Industry & Intelligence Day Kicks Off Outdoor Retailer + Snow Show To 1,700 Attendees A day of inspired and educational discussions, headlined by Vail Resort CEO Rob Katz speaking about how Vail Resorts has re-imagined the mountain resort experience by carefully curating a unique leadership […]

SIA’s Daily Wrap: Day 1

February 1, 2018

Day 1: It’s On! Over 1000 brands, more than 1000 working media, and over 11,000 retail buyers! Day 1 is in the books and we all made it. Here are some photos from the day… Warren Miller was a true icon in the ski industry – an inspiration to generations of skiers. Warren Miller not […]

SIA’s Daily Wrap: Day 2

February 1, 2018

In case you missed our daily show wrap up emails...

SIA Releases 2018 Consumer Behavior Report

February 1, 2018

This report is free to all SIA Members and is also available at a cost of $550 to non-members. To access the report, please contact Kyle Kennedy, director of member services: [email protected].

SIA / WWSRA On-Snow Demo Day 1 Wrap Up Report

February 1, 2018

More than 3,300 registered attendees and over 160 demo partners all in one place -- the largest demo like it in the world!

On-Snow Demo Day 2 Wrap Up

February 1, 2018

"We couldn't do our buy without the two days of this demo." -- heard on the chairlift from two Colorado retailers.