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We’re Excited to Announce a New Strategic Partnership Between SIA and the European Outdoor Group (EOG), Uniting Two Industry Leaders to Better Support Our Members and Strengthen the Global Ecosystem.

July 22, 2025

Current SIA Premium voting members (to be assessed on a case-by-case basis) can now purchase anInternational Add-On EOG Membership for $500/year. This membership grants you fullaccess to EOG’s premium benefits, including exclusive data, webinars, and eventinvitations. Benefits include: To learn more, reach out to Bill Stone, SIA Membership Director at [email protected] or call +1 435-659-3729.

A Newsy Interview with Burton CEO John Lacy

October 27, 2021

In partnership with Shop-Eat-Surf By Tiffany Montgomery | Originally Published October 27, 2021 We talk with John about how the supply chain backups are impacting Burton deliveries, the incredible jump in DTC sales the company has seen during COVID, a major development with Burton’s joint venture in China and much more. We had a very […]

Alpenglow Sports 12th annual Winter Film Series Raises $40,000 for North Lake Tahoe Non-Profit Organizations

March 2, 2018

Alpenglow Sports is proud to announce the 2017/18 and 12th annual Alpenglow Sports Winter Film Series, presented by davisREED Construction, Inc. raised nearly $40,000 for local North Lake Tahoe non-profits. The non-profit beneficiaries for the 2017/18 season include the Tahoe Backcountry Alliance, Tahoe Nordic Search & Rescue, the Sierra Avalanche Center, the Tahoe Food Hub, […]

Tecnica Outdoor First-Ever Custom Moldable Hiking Boots Come to Market, Win Awards

March 2, 2018

You’ve been heat molding your ski boots for years, but what about your hiking boots? After lengthy and intensive research into outdoor consumer needs, combined with integrated development between footwear and ski boots, Tecnica introduced Forge, a new collection of trekking boots that combines a precise anatomical fit out-of-the box with heat moldable customization. The […]

How to Turn a Beach Bum into a Ski Bum with Retail Education

February 22, 2018

How educating consumers helps build your reputation and your customer base.

Snow Peak Up Close: One of U.S. Specialty Retail’s Favorite Brands Turns 60 Years Old

February 18, 2018

Here's a four season brand that many dealers and consumers have come to rely on.

As the Crow Flies: Black Crows Apparel Lands in North America

January 18, 2018

The OR + Snow Show marks the official launch of Black Crows' comprehensive apparel line in North America.

Demand for Authentic Independent Retailers and U.S. Outdoor Store’s New Ownership

January 10, 2018

“Being part of Portland’s amazing outdoor culture is fantastic,” says Ariniello. “We’re doing what we love with people we enjoy. And, we’re going stronger than ever.”

Dakota Grizzly Launches Retail and Online Collaboration with R.S.V.P. Program

January 10, 2018

Dakota Grizzly is part of a collective of creators, makers and explorers known as the Midwest Makers.

Australia’s Le Bent Announces New U.S. Sales and PR Partners

January 9, 2018

Le bent company founders say "good times in the great outdoors is nature’s gift for everyone to enjoy, and nothing needs to get in the way of this."