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Industry News

News and information from the winter outdoor community

SIA Participation Committee Drills Down on Industry Growth

September 28, 2017

As part of its re-invigorated commitment to stakeholders, SIA is working hard and moving forward with all of its winter initiatives. Recently, the SIA Participation Committee met with the most current SIA Participation report in front of them. Here’s what transpired that you can help them act on: About half the hour-long session was spent […]

These Photos Are Real: Patrollers Shred Silverton Mountain on September 24

September 24, 2017

The most recent low pressure system across the West dropped enough snow on the slopes for some very eager Silverton Mountain ski and snowboard patrollers to get the first turns of the season. And according to Silverton’s Jen Brill, the photos are real. The patrollers apparently could not resist the opportunity to ride the chairlift today […]

First North American Resort Opens for the Winter: Oregon's Mt. Bachelor, September 23, 2017

September 23, 2017

Bend, Oregon’s Mt. Bachelor became the first ski area in North America to offer skiing and snowboarding in advance of the 2017-18 winter season. Following a three-day snow storm that dropped more than a foot of snow, resort officials worked to place several terrain park features in the ski area’s tubing park at Mt. Bachelor’s […]

New Season Pass Includes Season-Long Access to Glenwood Hot Springs

September 22, 2017

Sunlight Mountain Resort launched a new pass option that adds season-long soaking at Glenwood Hot Springs in addition to skiing and riding at Sunlight for the 2017-18 season. Called the Sunny Soaker Pass, the new offering is  essentially a combination of Sunlight’s season pass, and Glenwood Hot Springs, off-season value pass, said Troy Hawks, marketing and […]

Western Mountain Occupancy Slumps as Daily Rates Keep Climbing

September 19, 2017

“There has been a fundamental shift in lodging performance patterns that was slow to emerge coming out of mid-winter but is now firmly established,” said Ralf Garrison, advisor to Inntopia for DestiMetrics product line. “This is the first summer since 2009 that we’ve seen industry wide year-over-year declines in occupancy, although strong gains in rate […]

The Top Ten Ways to Get Ready for Ski Season

September 18, 2017

We’ve all seen the pictures on Instagram by now…snow in the high country! Well, there’s no putting it off any longer then. It’s time to get stoked, and ready for ski season, for real, and here’s how. Secure your season pass. Prices are going up fast! Any day now you will be paying more for […]

Nick’s Notes – September 2017

September 13, 2017

Welcome back from summer! I hope you all had an enjoyable time during these hot summer months! I just returned from an exploratory trip to China as a guest of the World Winter Sports Expo. As you may have heard, the Chinese government has declared they will have 300,000,000 skiers/snowboarders by 2022. Even if they […]

Eastern Rep Groups Complete Their Merger

September 13, 2017

It is common knowledge that over the past several years, the Eastern Outdoor Reps Association and New England Sports Reps have studied the pros and cons of merging both organizations into a new entity, and in January 2017, both memberships voted to execute the merger. Last week on August 7, the bylaws for the new […]

The Snowball Effect: Why certain women’s models sell so well

September 12, 2017

By Kimberly Beekman for SKI Magazine’s September 2017 issue In the glorious 1970s, when mustaches were unironic and tight pants actually looked good on dudes, the male-dominated ski industry tried to entice more women into the sport by broadcasting the message that ski slopes were ripe with “eligible bachelors,” says Kelly Davis, director of research […]

NPD Group Details What Sports Retail Can Learn from Fast Fashion

September 12, 2017

According to NPD Sports Industry Analyst Matt Powell, given the current malaise in the U.S. sports business, it is important for the industry to look across the retail landscape for ideas on how to improve its current condition: The world of fast fashion may offer some clues. While the social costs of fast fashion are […]