Industry News - Page 98 of 106 - Snowsports Industries America
Photo: Louis Arévalo

Industry News

News and information from the winter outdoor community

Trans Pacific Partnership Agreement Has Been Reached, Benefitting SIA Members with Reductions in Trade Barriers

October 8, 2015

    On Monday, an agreement was reached on the Trans Pacific Partnership (TPP) between the United States and eleven Pacific Rim nations. Representing 40% of world trade, and the destinations for over 60% of US exports, the groundbreaking partnership represents the largest trade agreement reached since the formation of the World Trade Organization in […]

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Retail Preparedness – EVM Liability Shift and Inventory Management Guidelines.

October 8, 2015

I sat down with Scott Smith, the Director of Operations at SIA member company Management One, to get his take on the new credit card processing requirements and inventory shop management. EMV Liability Shift On October 1, the impending EMV liability shift went into effect across the national retail community. In short, the newly imposed payment technology […]

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Incoming President Nick Sargent on his Path to SIA: From Hiking Stowe as a Grom to Helping Connect People With the Industry and Protecting the Future of Snow Sports

October 5, 2015

Incoming President Nick Sargent has been in our McLean offices for about a month now, and we’ve really enjoyed getting to know him while learning about his history and hearing about his vision. Now that we’ve settled into this transitional period at SIA, we thought it was a good time to sit down and ask […]

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SKI Magazine Presents The Snow Report Show with Halley O'Brien

October 5, 2015

Where funny meets informative every other week, all season long. Want to know how much it snowed at your favorite resort? Keep movin’. Want a funny, informative view of resorts, events, and happenings in the ski industry? You’re in the right place. The art of The Snow Report: It’s a 4:30 a.m. alarm and infinite cups of […]

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Call for Leadership Award Nominations: Outdoor Industries Women’s Coalition to Honor Outstanding Women Leaders in the Outdoor & Snow Industries

October 5, 2015

The Outdoor Industries Women’s Coalition (OIWC) is pleased to announce the annual call for nominations for its Pioneering Woman Award and First Ascent Award in the outdoor and snow industries. These prestigious awards were established by OIWC to recognize the remarkable impact women have had in these industries, their local communities, and on their colleagues. The […]

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GoPro Shines a Light on NonProfits

October 5, 2015

GoPro has announced exciting plans to help organizations reach their goals. Plus: The discussion about online harassment reaches a national audience. In a world of viral videos and short-lived internet content, the pressure to share new, engaging stories can be a burden for nonprofits. Because engagement and awareness promotion are central to an organization’s success, this […]

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DIY Wednesday: Painterly Expressions

September 30, 2015

With the change of seasons, now is a great time to update interior or exterior walls or give a boost to your front door with a bright splash of color. Walls, doors and baseboards all take a beating in a retail space.  Paint is also one of the quickest ways to spruce up a dark […]

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What Does Your Marketing Tell Women About Your Brand?

September 28, 2015

Are you giving women the emotional connection with the outdoors they want from your brand? Women are looking for a brand story they can relate to, identify and engage with — and promote and include — as part of a personal collection of “badges.” One that tells the world, “hey, this is who I am […]

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3 Runs With Krimson Klover's Owner & Designer, Rhonda Swenson

September 24, 2015

Getting to know our Board Members more in depth through this series has been eye-opening, refreshing and fun! With over 5 years in the industry, Krimson Klover continues to forge ahead in the digital landscape to reach new customers as a small brand. I had the pleasure of catching up with a fellow CU Buff, past […]

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Merchandising: Getting Crafty

September 23, 2015

As you may or may not know I work in a specialty outdoor shop where I also merchandise the store regularly as part of my job. I don’t have much of a merchandising budget but that’s okay because it forces me to be resourceful.   Nature…recycled The other day there I saw this TV commercial  […]

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